Shala Carlson

Shala Carlson currently serves as the Senior Director of Brand and Content Strategy at Habitat for Humanity International, where extensive brand work has been co-led, leveraging research and focus groups to shape strategic messaging and design. As an Advisory Board Member for The Shawn M. Donnelley Center for Nonprofit Communications at Loyola University New Orleans, Shala provides mentorship in strategic communication and leadership development. Previous experience includes roles as Managing Editor and News Editor at Gambit Communications Inc. and Assistant Editor at The Times of Acadiana, along with administrative and operational roles at the National Trust for Historic Preservation. Shala holds a B.A. in English and History from Tulane University and has additional educational credentials from Harvard University.