Helen Phin

Helen Phin is the VP of Qualitative Strategy & Thought Leadership at LRWGreenberg. Helen has over 15 years of experience in brand strategy, insights, and research.

Helen started their career as a Sr. Account Planner at Mad Dogs & Englishmen in 2000. In 2004, they became a Brand Strategist at TATTOO. Helen then became an Independent Brand Strategist and Insights Expert in 2005.

In 2008, they joined Flamingo International as a Project Director. Helen was promoted to Group Board Director at Flamingo in 2010 and held that position until 2015.

From 2017 to 2018, they were the VP of Integrated Strategy at Greenberg Strategy. Helen joined LRWGreenberg in 2018 and has been in their current role for over two years.

Some of their coworkers include Mark Alexieff - Senior Director, Strategy, Niki Tyson - Senior Director, Strategy, and Safoura Haghighi - Senior Art Director. Their manager is Andrew Greenberg, CEO.