LSM Global
Karin Yamanaka is a seasoned marketing professional with extensive experience in performance marketing and translation within the fashion and ecommerce sectors. Currently serving as a Senior Performance Marketing Manager at LSM Global since September 2020, Karin develops digital advertising strategies for international brands, managing significant ad spend and focusing on PPC and DSP. Previously, Karin held roles at Ted Baker, including Web and Marketing Translator, where responsibilities encompassed content localization for the German market and analytics to enhance website performance. Earlier experience includes positions at NET-A-PORTER as a Junior Product Translator and Acquis Insurance Management as a European Claims Advisor. Karin holds a BA First Degree in Language, Literature, and Culture from Justus Liebig University Giessen.
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