Sierra Rivera is a skilled marketing and event management professional with a Bachelor of Business Administration in Marketing from The University of Texas at San Antonio. Currently serving as a Brand Platform Campaign Consultant I at LTK since September 2022, Sierra previously held the position of Assistant Store Manager of Events at Kendra Scott, where over 230 events were executed, generating significant revenue and community contributions. Earlier experience includes internships with Make-A-Wish® Central & South Texas and MarketVision, focusing on donor relations, event marketing, and digital content creation. Sierra's foundational roles at Kendra Scott encompassed training and customer engagement initiatives, alongside editorial leadership as Editor In Chief for "The Star" newspaper at Incarnate Word High School.