Lalita Szumowski

Lalita Szumowski serves as the Marketing Director and Lulu Junior Channel Manager at Lulu Press, Inc. since March 2017, overseeing the Lulu Junior brand encompassing marketing, sales, operations, and finance. Responsibilities include managing inventory, retail partnerships, and digital marketing campaigns across multiple platforms while analyzing customer data to inform strategic initiatives. Prior roles at Lulu Press included Social Media Manager and Digital Marketing Coordinator, during which Lalita enhanced brand visibility and engagement. Previous experience also includes positions at RIDE Cycle Studio as Assistant Manager & Social Media Consultant, and The OutCast Agency as PR Associate, showcasing a strong background in social media management, customer service, and project coordination. Lalita holds a B.A. in Sociology from Loyola Marymount University and a prior education stint at Goucher College.