Abby Smith Ezra

Growth Marketing Lead at Lumafield

Abby Smith Ezra has a solid background in marketing and has held various roles in different companies throughout their career. Abby is currently working as a Senior Growth Marketing Manager at Lumafield since April 2023. Prior to this, they were a Demand Generation Manager at Vida Health from April 2021 to March 2023.

Before joining Vida Health, Abby worked at Kotter for several years. At Kotter, they first served as a Marketing Manager from February 2016 to April 2020 and later became a Senior Marketing Manager from April 2020 to April 2021. In these roles, they were responsible for overseeing the company's comprehensive B2B marketing strategy, managing marketing vendor and partner relationships, and implementing marketing tools and technologies.

Abby's earlier experiences include working as a Marketing Operations Specialist at AIR Worldwide from October 2014 to February 2016. In this role, they created and managed targeted email campaigns, implemented email nurture campaigns, and generated reports using marketing automation and CRM platforms.

Prior to AIR Worldwide, Abby worked as a Marketing Coordinator at The Forum Corporation from August 2012 to October 2014. Abby managed the company's North America marketing presence, planned and created email campaigns, and assisted in global campaigns.

Abby's career also includes roles at Slingshot SEO as a Client Success Coordinator and Marketing Coordinator from December 2011 to July 2012, a Marketing and Sponsorship Services Intern at Dreyer and Reinbold Racing from May 2011 to September 2011, a Development Assistant at Indiana University Division of Student Affairs from January 2011 to May 2011, and a Partnership Development Intern at Just Marketing International from May 2010 to August 2010.

Overall, Abby Smith Ezra has a diverse range of marketing experiences and has demonstrated skills in growth marketing, demand generation, B2B marketing strategy, marketing operations, and email campaigns.

Abby Smith Ezra pursued their undergraduate education from 2007 to 2011 at Indiana University - Kelley School of Business. Abby obtained a degree in Marketing, with a focus on Sport Marketing and Management, along with a secondary field of study in French. In addition, Abby has a certification as a Certified Catastrophe Modeler, although information about the institution and specific dates of obtaining the certification is not provided.

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