Kate Travis

CX Insights Manager at Lume Deodorant

Kate Travis has a diverse work experience spanning multiple industries and roles. Kate is currently working at Lume Deodorant as the CX Insights Manager, where they started in January 2023. Prior to this, Kate worked as a Conversion Rate Optimization Specialist at Lume Deodorant from December 2021 to January 2023.

Before joining Lume Deodorant, they worked at Collegis Education as a Sr Specialist - SEO & CRO from February 2021 to December 2021, and prior to that, they held the position of SEO Specialist at Collegis Education from May 2018 to February 2021.

Kate has also worked as a Product Marketing Specialist at Digital River from June 2017 to May 2018. Kate has experience working in the education sector as well, having served as the Director of Communications at the University of Wisconsin-Stout from November 2015 to May 2017.

Additionally, Kate has experience in marketing and communications roles, having worked as Chapter Advisor at Their Campus Media from January 2015 to December 2016, and as the Marketing & Communications Coordinator of Wisconsin Division at the American Trauma Society from May 2015 to December 2015.

Kate has also gained valuable experience as a Digital Marketing Intern at FindLaw, part of Thomson Reuters, where they were responsible for various SEO-related projects, including website optimization, PPC campaigns, keyword research, and link analysis.

Kate is also independent and has worked as an Independent Blog Creator & Manager for Through Storms I Reign Blog from January 2015 to January 2016. Additionally, they have customer service experience as a Retail Store Associate at adidas from April 2013 to September 2015, and as a Desk Assistant at the University of Wisconsin-Stout Career Services from August 2014 to June 2015.

Kate Travis has a Bachelor of Science (B.S.) degree in Digital Marketing Technology from the University of Wisconsin-Stout, which they obtained in 2020. Kate is currently enrolled at CXL, where they are pursuing a field of study in Conversion Optimization and AB Testing. In addition to their formal education, Kate has obtained several certifications, including Microsoft Office Specialist Excel 2013 from Microsoft in May 2016, Conductor Searchlight All-Star Certification from Conductor, Inc. in May 2015, Bing Ads Accredited Professional from Microsoft in July 2016, and AdWords Certified Professional from Google in June 2016. Furthermore, Kate has also earned Trailhead Salesforce Badges, although the exact month and year of completion are not specified.

Links

Previous companies

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Timeline

  • CX Insights Manager

    January, 2023 - present

  • Conversion Rate Optimization Specialist

    December, 2021