Lumin Fitness
Omeed Shams is an accomplished entrepreneur with extensive experience in founding and managing businesses. Currently, Omeed serves as a Co-Founder at both Lumin Fitness and Mixed Partners since August 2019. Prior to these roles, Omeed founded Kwest and led the organization from November 2014 to October 2022. Additionally, Omeed contributed to The Shams Group (TSG) in various capacities including Product Management, New Product Development, and Business Development from June 2011 to June 2016. Omeed holds a Master of Science in Innovation & Entrepreneurship from The University of Texas at Dallas (2014-2018) and a Bachelor of Business Administration in Entrepreneurship from the University of North Texas (2007-2011), along with a High School Diploma from Coppell High School (2004-2007).
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Lumin Fitness
Lumin Fitness is The World’s Smartest Fitness Studio. Founded in 2019 and developed by fitness, franchising and gaming industry veterans, the brand’s proprietary fitness ecosystem utilizes the latest advances in artificial intelligence, digital display, motion tracking and object detection to create the most intelligent, interactive and individualized boutique fitness experience in the world. Lumin Fitness combines the best of personal training with group fitness in a sensory-driven environment that changes daily and evolves over time. Headquartered in Dallas, Texas, Lumin Fitness is now franchising across the nation and around the world.