Bradley Zaytsoff

Bradley Zaytsoff has a diverse work experience spanning over 20 years. Bradley is currently working as the Head of Marketing (Fractional) at Luna XIO since April 2023. Before that, they operated their own company, Bradley Zaytsoff Marketing, where they served as a Fractional Marketing Leader, specializing in marketing strategy, SaaS product growth, monetization strategies, and multi-channel campaigns.

Bradley also worked as the Senior Director Of Marketing at Envase Technologies from February 2021 to May 2022. In this role, they contributed to the company's marketing efforts and accomplishments.

Additionally, Bradley held the position of Director of Marketing at Tailwind Transportation Software Ltd. from 2016 to 2022. Here, they played a crucial role in launching the Tailwind SaaS product and rebrand, revamping the lead generation program, and driving revenue growth over five consecutive years. This resulted in the acquisition of Tailwind by Envase Technologies.

Earlier in their career, Bradley worked as the Director of Marketing at INETCO, Director, Marketing & Advertising Operations at Suite101.com, Senior Business Development & Channel Sales Manager at Lat49, Marketing & Communications Manager at Intrinsyc Software, and Marketing & Communications Manager at IDELIX Software Inc. Bradley also had experience as a Promotions Planner at Future Shop.

Throughout their career, Bradley has demonstrated expertise in marketing strategy, product launches, lead generation, brand recognition, customer engagement, event management, and content marketing. Their strong track record and extensive experience make him a valuable asset in the field of marketing.

Bradley Zaytsoff has a strong educational background with a focus on business and marketing. In 1996, they enrolled at the University of Victoria, where they completed their Bachelor of Commerce degree in International Business.

In 2005, Bradley attended Simon Fraser University, where they studied Marketing Communications for High-Tech Firms. Although they did not obtain a degree from this institution, this experience likely provided him with valuable knowledge in the field.

In 2011, Bradley attended The University of British Columbia and gained expertise in Social Media Fundamentals. Once again, they did not earn a specific degree in this program, but it further augmented their knowledge in marketing.

In 2013, Bradley pursued a Certificate in Product Management from The University of British Columbia. This certificate program likely solidified their understanding of product management principles and strategies.

During the same year, they also completed a Certificate in Strategy & Innovation from The University of British Columbia. While the field of study for this certificate is not specified, it likely provided Bradley with a comprehensive understanding of strategic thinking and innovation processes.

Most recently, in 2022, Bradley enrolled in a Mini-MBA program in Digital Marketing at Rutgers Business School. Bradley successfully completed this program and obtained certification from Rutgers University-New Brunswick.

Overall, Bradley Zaytsoff's education demonstrates their dedication to expanding their knowledge and skills in the field of marketing and business, with a particular emphasis on digital marketing and product management.