Keith serves as the Director of Digital Strategy, where he provides overall strategic direction for digital marketing campaigns across 30+ clients. He leads a team of growth managers and analysts responsible for deploying full-funnel marketing strategies to support and achieve clients’ objectives. He oversees $1,000,000+ in paid media spend per month across a variety of verticals.
Prior to co-founding Lunar Solar Group, Keith developed an occupational therapy device for which he now holds a utility patent. He also spent 3 years working as an applications engineer for The Linde Group. In this role, Keith had the opportunity to look at key customer processes and implement creative solutions to optimize client manufacturing output. He also led sales and marketing campaigns touching several industries.
Keith has a Master’s Degree in Technical Entrepreneurship and a Bachelor’s Degree in Materials Science Engineering, both from Lehigh University. His engineering background gives him a unique perspective when developing bespoke, data-driven solutions that address key challenges for new and existing clients.
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