Martina Frei

Martina Frei is an experienced marketing professional currently serving as Marktmanagerin Europa at Lucerne Tourism since April 2019. In this role, Martina is responsible for partner management, project leadership, and the planning and execution of marketing campaigns for European markets, including strategic and operational planning and budgeting. Prior to this, Martina worked as a Project Manager at Switzerland Tourism, where responsibilities included campaign management and content production organization for summer campaigns. Martina began their career with roles as a trainee in corporate communication and marketing at Switzerland Tourism and as a flight attendant for Swiss International Air Lines. Martina holds a Bachelor of Science degree in Management, Tourism, and Travel Services from HES-SO Valais-Wallis and completed a 260-hour Yoga Teacher Training at LivLab Yoga Wellbeing Development Luzern.