Aude Schapiro

Aude Schapiro has extensive experience in marketing and business development, currently serving as Chief Growth Officer at Lyf Pay since May 2017, where responsibilities include B2C marketing, user acquisition strategies, and user retention across various channels. Previously held roles at Lyf Pay encompassed Directrice Marketing et Communication and Head of Marketing, focusing on B2B value proposition and overseeing go-to-market strategies. With a solid background at Fivory as B2B Marketing & Communication Manager, and prior roles in marketing product management at Bouygues Telecom, project management at Arcome, and applications delivery at Orange, Aude Schapiro has a robust skill set in marketing analytics, brand management, and consumer engagement. Educational qualifications include a Specialized Master's Degree in Project Management from ESSEC Business School and a Master's degree in Telecommunications Engineering from the National School of Computer Science and Applied Mathematics of Grenoble.