Marie-Luise Frickel

Marie-Luise Frickel is an accomplished professional with extensive experience in brand marketing and management within the beauty and fashion industries. Currently serving as the Country Manager for Germany and Austria at LYKO since June 2023, Marie-Luise is responsible for the company's commercial and strategic direction in these markets. Prior to this role, Marie-Luise held the position of VP Brand at flaconi, leading brand strategy in alignment with corporate goals. Experience at Zalando SE as Head of Global Marketing Communication involved overseeing global brand marketing campaigns for Europe's largest online fashion platform. Earlier career stages included roles at Minveo, Schröder+Schömbs PR, Publicis Groupe, Havas Media Group, and Carat, contributing to expertise in account management, marketing, and media planning. Marie-Luise holds educational qualifications from AMD Akademie Mode & Design and the University of Düsseldorf.