Maad is Francophone Africa's fastest growing B2B e-commerce player. We are modernizing informal retail with digital services for thousands of small shops that sell food, beverages, and everyday household products.

Our product offerings target :
 - Small Retailers: A mobile app that's a one-stop shop for all supply needs. We provide reliable delivery, low prices, and fewer stockouts, alongside delayed payment services to increase retailers' access to working capital
 - FMCG Brands: The most complete picture of a fragmented consumer market. With our software, Brands can track live presence and market share data. They can also deploy promotion and merchandising services in targeted neighborhoods to increase sales of key products.

E-Commerce

Food & Beverage

Retail

Maad

Jessica Long

Boubacar

This department conducts market analysis and manages data collection and analysis to inform business strategies.

Market Research and Data

This department focuses on managing and nurturing relationships with key clients to ensure satisfaction and strategic partnership.

Account Management

This department oversees stock control and order preparation processes.

Inventory Management

This department manages operations and purchasing activities to ensure efficient resource allocation and supply chain management.

Operations and Procurement

This department manages commercial activities and product refurbishment processes to enhance customer satisfaction and operational efficiency.

Sales and Operations

This department is responsible for designing, building, and maintaining software applications and systems.

Maad

Org chart

Teams

Market Research and Data

Account Management

Inventory Management

Operations and Procurement

Sales and Operations

Software Development

Offices

Maad

Org chart

Teams

Market Research and Data

Account Management

Inventory Management

Operations and Procurement

Sales and Operations

Software Development

Offices

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