Shaila Parashar

Shaila Parashar is a seasoned professional specializing in customer go-to-market strategies, loyalty, and retention across retail and technology sectors. Currently serving as a Senior Manager of Customer Go-to-Market & Segmentation at Macy's, Shaila has previously held several senior marketing roles at Gap Inc. and Microsoft, focusing on CRM and engagement. Shaila's earlier experience includes positions at Lyft and Google, where they contributed to marketing initiatives and partnerships. Shaila holds a B.S. in Business Administration from Northeastern University, with concentrations in Marketing and Management.