Juliana Pereira da Silva

Juliana Pereira da Silva serves as the Diretora de alianças estratégicas at Magazine Luiza, leading the development of hyperlocal presence through strategic alliances with sellers and digital players. Juliana has held various roles within Magazine Luiza, including Gerente de integração estratégica das empresas do ecossistema, Digital Services, New Business and Category Manager, Campaign Manager, and Promotional Marketing Coordinator. Significant achievements include optimizing marketing investments and launching successful multichannel campaigns. Juliana's education comprises an Executive MBA and degrees in Business Administration, Retail Marketing, Digital Marketing, Finance, and Corporate Strategy from prestigious institutions, coupled with a recent credential in Lean Governance from Board Academy Br. Additionally, Juliana is a Conselheira Consultiva at Coopluiza.