Bernhard Peissl is an experienced CRM Business Analyst and Architect at Magenta Telekom since January 2007, where responsibilities include coordinating requirements and defining IT solutions in collaboration with CRM, Sales, and B2B teams, along with end-to-end oversight of technical implementation and management of development and testing teams. Previously, Bernhard held positions such as System Delivery Manager, overseeing the Loyalty & Retentions system cluster, and worked as a Software Developer and Researcher at Hanival Internet Services GmbH, focusing on web projects and semantic web development. Early career roles include Technical Support Specialist at Siemens Business Services and Web Developer at the Akademie der Wirtshaftstreuhänder. Bernhard earned a Master’s degree in Business Informatics from Technische Universität Wien and has additional education from Munster Technological University.