Cassidy Coles

Cassidy Coles currently serves as the Vice President & Managing Director for Canada at Magnite, a position held since April 2020, following a progression from roles including Senior Director of Platform Solutions and Senior Director of Supply. At Magnite, Cassidy has spearheaded agency partnership marketplaces, enhanced ID presence in Canada, and activated contextual products to navigate a cookie-less future. Previous experience includes directing publisher accounts at Telaria, where expertise in AdvancedTV and programmatic supply-side solutions was developed, as well as significant contributions at SlimCut in launching innovative product formats. Cassidy's early career included a coordinator role at Tennis Canada, where substantial growth in donor engagement was achieved. Educational qualifications include a Bachelor of Commerce in Finance from the University of Ottawa, supplemented by international studies at Thammasat University and Amsterdam University of Applied Sciences.