Mohamed Sayed Abd Elsalam

Mohamed Sayed Abd Elsalam is an experienced marketing professional specializing in CRM, loyalty, and customer insights. Currently serving as the Group Head of CRM, Loyalty & Customer Insights at MAGRABi, Mohamed has successfully led the development and execution of comprehensive CRM strategies across multiple markets, resulting in significant revenue growth and improved customer retention. Prior roles include Customer Marketing Manager at British Council, where Mohamed established the commercial function for the Egypt office, and Senior Customer Marketing Supervisor at Orange, focusing on product marketing for postpaid and prepaid segments. Educational qualifications include a Diploma in International Marketing from Paris ESLSCA Business School and a Bachelor’s in Accounting from Cairo University.