Anit Maharana

Anit Maharana is an accomplished product leader with extensive experience in driving product strategy and enhancing user experiences across various industries. Currently serving as Associate Director of Products at MakeMyTrip since August 2022, Anit has successfully led homepage personalization initiatives resulting in record-high conversion rates and launched tailored offerings for affluent travelers, boosting average transaction value by 5%. Prior to this role, Anit held various positions at Paytm, including Product Director and Deputy General Manager, where responsibilities included managing product roadmaps and leading teams to improve acquisition and profitability for Paytm Postpaid. Anit’s earlier experiences encompass roles at Paytm Payments Bank and Amazon, alongside foundational work at Deloitte Consulting focusing on business technology solutions. Anit holds a PGDM from SP Jain Institute of Management & Research and a Bachelor of Engineering in Information Technology from BIT Mesra.