Samira Abbach

Samira Abbach is an accomplished professional with extensive experience in digital project management across various industries, including fashion, beauty, logistics, and education. Currently serving as a member of the Freelancer Advisor Board at Malt since May 2023, Samira addresses challenges within the freelance community by developing innovative solutions. Previous roles include digital project management at SANDRO overseeing a complete site migration to Salesforce Commerce Cloud, and at Kering focusing on headless e-commerce architecture for prestigious brands. With a proven track record at L'Oréal in managing e-commerce strategies and significant sales growth, along with a strong background in digital marketing, UX/UI, and analytics from positions at FM Logistic and Bio-Rad Laboratories, Samira combines technical expertise with strategic business insights. Samira holds multiple degrees, including a Master in Management and Business Strategy and is currently pursuing an Executive MBA focused on Artificial Intelligence and Data Innovation.