James Haworth

James Haworth is a seasoned professional with extensive experience in account management and sales across various sectors, currently serving as Principal Account Director for P&G at Mapp Digital since September 2021. Prior to this role, James was Head of UK Sales and Development at ACTITO for one year, following a significant tenure of over a decade at SmartFocus, where roles included Head of Client Development and Global Client Success Director. James's responsibilities at SmartFocus encompassed managing client relationships, driving contract renewals, and implementing strategies to enhance revenue and reduce churn. Earlier career highlights include roles as Business Development Manager at Higher Ground Productions and Sales Manager at Telfis. James's foundational education was completed at Greenshaw High School.