Mark Allen Group
George Lydon is a seasoned sales and campaign manager with extensive experience in the events and exhibition sector. Currently serving as Global Exhibition Sales Manager at Ground Handling International under Mark Allen Group since April 2023, George is responsible for selling exhibition space and business solutions at aviation events worldwide and enhancing exhibitions at the GSE Expo Europe show. Prior to this role, George was Delegate Campaign Manager at Oil & Gas IQ, overseeing delegate acquisition for events focused on improving operational efficiency in process industries. George also held various roles at Mark Allen Group, including Advertising Sales Manager for Heating & Plumbing Monthly and sponsorship and delegate sales management for GHI events. Earlier professional experiences include positions in delegate sales, campaign management, telemarketing, quality assurance, and service administration across multiple companies.
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