MarketCast
Rodolfo PuertoReal is a seasoned technology executive currently serving as Vice President of Enterprise Technology at MarketCast, where responsibilities include transforming the IT department and aligning resources with business needs during periods of growth. Prior to this, Rodolfo held roles as Director of Information Technology at OPAL Fuels LLC and Drawbridge Partners, LLC, focusing on integrating systems and supporting business strategies. Additional experience includes serving as Senior Vice President of Technology at Coloredge and Chief Information Officer at Visium Asset Management, where efforts centered on digital transformation and infrastructure development. Rodolfo holds a Bachelor of Science in Information Technology Management from SUNY Empire State College.
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MarketCast
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Based in Los Angeles, MarketCast is a leading provider of marketing research services and data analytics for the global entertainment industry, with additional offices in New York, Boston, Indianapolis, and London. MarketCast works in collaboration with marketers and researchers in the development and execution of their marketing strategies, from early concept exploration through distribution. MarketCast services are available worldwide and include materials testing, such as trailers, TV spots, digital campaigns, and print ads; concept and positioning studies; exit polls; tracking studies; social media analytics; and custom research offerings. MarketCast's subsidiaries include Insight Strategy Group LLC, a leading consumer research and strategy agency that leverages deep expertise anchored in social sciences to fuel brand growth, new product introductions, and service and content innovation and Fizziology LLC, a leading social insights and analytics company.