Melanie Merrifield

Melanie Merrifield has extensive work experience in content strategy, copywriting, direct marketing, and project management. Melanie is currently working for MarkeTeam as an Associate Director of Content and Brand Strategy, where they collaborate with response experts to drive nonprofit giving through direct mail and digital campaigns. Melanie also offers their expertise as a creative copywriter and content marketing resource for agencies, design firms, and corporations. Prior to their current role, Melanie worked as Principal at Content Science and as a Direct Marketing Sr. Copywriter at JWT. Melanie has also held positions at The Crafton Group, Inc., BKV, Inc., Grizzard Performance Group, Westwayne Database Marketing, Primerica Financial Services, and JWT Atlanta, where they specialized in direct response marketing, copywriting, and creative direction for various clients in industries such as healthcare, telecommunications, agriculture, and finance.

Melanie Merrifield obtained a Bachelor of Arts degree in English/Creative Writing from Agnes Scott College from 1977 to 1981. Melanie then pursued further education at Georgia State University from 1986 to 1990, where they obtained a Master of Arts degree in English. In addition to their formal education, Melanie has also obtained various certifications, including "Introduction to User Experience Design" from Coursera in April 2019, "Content Strategy for Professionals: Managing Content" from Coursera in June 2018, "How to Build a Chatbot Without Coding" from Coursera in June 2018, and "Inbound" from HubSpot in December 2016, among others. It is important to note that there are two certifications, "Content Strategy for Professionals: Ensuring Your Content's Impact" and "Preventing Workplace Harassment," for which the obtained month and year are not provided.