Noah P. is an experienced marketing professional with a comprehensive background in account management and multi-channel marketing strategies. Since July 2015, Noah has served as Account Director and previously as Account Supervisor at Marketing General Incorporated, leading campaigns focused on client acquisition and retention. Prior to this role, Noah was Marketing Manager at NDG Communications from September 2014 to July 2015, overseeing lead generation efforts through diverse marketing initiatives. Noah's career at Marketing General Incorporated started in February 2012 as a Senior Account Executive and Account Executive, contributing to success in membership recruitment and online lead generation. Noah holds a Bachelor of Science in Marketing from Rensselaer Polytechnic Institute, completed in 2010.
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Marketing General Incorporated
Experts in Membership Marketing and Association Membership Solutions for 40 years. We grow membership.™ (http://www.marketinggeneral.com/) Marketing General Incorporated specializes in testing, market research, and data analysis of member behavior and membership marketing. These insights reveal …Why people join, why they leave, and how they engage. MGI packages these insights into membership programs to recruit and retain members. Our approach follows a marketing model called the Membership Lifecycle. It begins with Awareness, which is the springboard for Recruitment. Next, Engagement enhances Renewal, and the cycle comes full circle with member Reinstatement. We optimize our programs to produce the most cost–effective strategies to grow membership, customized to your brand, and easily integrated within your organization. It all starts with great people. MGI’s 60 member staff has a solid grounding in successful direct and electronic marketing. Many of Marketing General’s officers, senior staff, and account team members are Certified Direct Marketers.