Empowering Direct Marketers to make more informed decisions, maximizing growth and profitability, Marketsmith, Inc. is the leading-edge provider of direct response omnichannel marketing strategy, customer insight, and analysis. Our team of DRTV, catalog, e-commerce, retail, and other omnichannel marketing professionals has extensive experience andexpertise in strategy development, customer acquistion and retention, in-depth analysis, and data structure and management.

Advertising

Consulting

Retail

Marketsmith

Marketsmith's headquarters in Whippany, NJ, United States

Monica C. Smith

Domenick Frandina

Samantha Foy

Desiree Maurin

Karen Pellicone

Carina Pologruto

Valentina Vizzio

The Leadership Team at Marketsmith is responsible for setting the strategic direction and vision of the company. They oversee all key functions, including strategy development, analytics, data architecture, client success, and media execution to ensure the organization meets its goals of maximizing growth and profitability for direct marketers. This team shapes and drives initiatives across all departments to continually enhance customer insights and omnichannel marketing strategies.

Leadership Team

The Data and Analytics Team at Marketsmith is responsible for leveraging data to inform and improve marketing strategies. This includes analyzing customer insights, developing data architectures, creating data solutions, and providing detailed analyses to guide decision-making. The team plays a crucial role in maximizing growth and profitability for direct marketers through data-driven approaches and advanced analytics techniques.

Data and Analytics Team

The Client Services team at Marketsmith ensures optimal client satisfaction by developing tailored marketing strategies, managing client relationships, facilitating communication, and delivering actionable insights. They work collaboratively to drive customer acquisition and retention, support database platform development, and maintain robust data structures to maximize client growth and profitability.

Client Services

The Media & Marketing Team at Marketsmith is responsible for developing and executing comprehensive media and marketing strategies that maximize client growth and profitability. This team, comprised of media buyers, directors, supervisors, and analysts, specializes in direct response omnichannel marketing, including DRTV, catalog, e-commerce, and retail. They focus on media buying, operations, production, and marketing analytics to optimize customer acquisition and retention through informed decisions and in-depth analysis.

Marketsmith

Org chart

Teams

Leadership Team

Data and Analytics Team

Client Services

Media & Marketing Team

Offices

Marketsmith

Org chart

Teams

Leadership Team

Data and Analytics Team

Client Services

Media & Marketing Team

Offices

Related companies