Madalynn Owens

Madalynn Owens is an accomplished Strategic Planner at The Mars Agency since May 2024, previously serving as an Account Planner at Tracy-Locke and The Integer Group. With a background in developing insights and trend analysis for high-profile clients such as Ste Michelle Wine Estates, Starbucks, and P&G, Madalynn has demonstrated expertise across various categories, including Alc-Bev, health and beauty, and CPG. Prior roles include qualitative strategy at MOJO AD, public relations responsibilities at MOST Policy Initiative and Iberoamerican University Foundation, and multiple positions within Alpha Chi Omega Fraternity focused on finance and event organization. Madalynn holds a Bachelor of Journalism from the University of Missouri-Columbia, with additional education at Universitat de Barcelona.