Hayley Krasnow

Hayley Krasnow is an experienced marketing professional currently serving as a Sr. Associate Brand Manager for the IAMS brand at Mars since May 2022. Previous roles include Associate Brand Manager focused on the IAMS Ecosystem & Brand Experience, Customer Development Specialist managing a $4.5M Shopper Marketing Budget for Colgate-Palmolive, and Account Supervisor positions at Geometry - North America and Saatchi & Saatchi, where responsibilities encompassed shopper marketing support and strategic account management for major consumer brands. Hayley also held roles in advertising and account coordination at Zimmerman Advertising, Innocean USA, TPN, and The Marketing Arm. Hayley holds an MBA from the University of Oklahoma and a Bachelor's degree in Business Marketing from the University of North Texas.