Lily Akerman

Lily Akerman is a seasoned marketing professional with extensive experience in brand management and social media strategy. Currently serving as Senior Manager and Global M&M’s Experience Ecosystem Lead at Mars since November 2019, Lily leads integrated brand campaigns for well-known brands such as Snickers and Twix. Previous roles at Mars include managing social media efforts across Europe and driving community engagement strategies. Prior to Mars, Lily worked at Marks and Spencer in various marketing roles, focusing on international food campaigns and clothing marketing. Earlier career experiences encompass social media and digital marketing positions at MyKindaFuture, Waitrose, and content marketing at MyKindaCrowd. Lily holds a Bachelor’s degree in Business and Management from the University of Exeter.