Leellen Smith

LeEllen Smith is a seasoned media professional with extensive experience in media planning and buying across various platforms, including TV, digital, and audio. Currently serving as a Senior Media Planner at Martin Retail Group since August 2022, LeEllen has also pursued freelance work as a Marketing & Media Strategist since May 2000. Previous roles include Associate Media Director at Davis Media, Media Supervisor at Watauga Group and LUCKIE, and Broadcast Senior Negotiator at OMD Worldwide. An academic background includes a Bachelor of Science in Journalism/Advertising from The University of Georgia and a Master's Degree in Information & Library Science with a focus on Digital Content Management from the University of North Texas.