Margaret Griffin

Margaret Griffin is a seasoned media professional with extensive experience in media planning and management. Currently serving as a Senior Media Planner at Martin Retail Group since May 2021, Margaret previously held the position of Media Director at RPM Media, where responsibilities included planning and buying media for Planet Fitness across four states during the pandemic. Prior roles include Media Manager at Midan Marketing, where Margaret established a media department and created an annual media plan for Tyson, and a long tenure as Co-Owner and Media Director at Griffin Media, where business development efforts led to significant growth of the agency. Early career experience as a Media Buyer at Western New York Advertising Group involved cultivating vendor relationships and negotiating rates. Margaret holds a BA in Communications and Marketing from the University at Buffalo and an Associates in Business Marketing from Hilbert College.