Michelle Hall is a seasoned media professional with extensive experience in performance marketing and media buying across various companies. Currently serving as Sr. Media Buyer at Martin Retail Group since April 2022, Michelle previously held roles including Media Director at BrandStar Agency Florida and Director of Performance Marketing at Beacon. Prior to that, significant contributions were made at Zimmerman Advertising, where Michelle held multiple positions, including Integrated Media Buying Supervisor, overseeing collaborations between media buying and planning teams. Earlier career accomplishments at GroupM included negotiating broadcast agreements and maintaining vendor relationships. Michelle's foundational media skills were developed at Dixie Home Crafers, Wilkins Media Company, and Initiative. Michelle holds a Bachelor of Arts in Arts, Entertainment, and Media Management from The Art Institutes.
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