Chee Wah Sim

Chee Wah Sim is the Group Chief Financial Officer at Masafi LLC since July 2019, overseeing a diverse range of companies in FMCG, Estate Management, and Private Investment with a focus on Finance, Revenue Growth Management, and Treasury. Prior experience includes positions as Finance Director for the Middle East and Greater China at Imperial Tobacco from August 2005 to July 2019, and Finance Manager in Vietnam. Earlier roles at British American Tobacco included Operations Finance Manager and Marketing Finance Manager for the Asia Pacific region. Chee Wah Sim began a career in finance at Emerson as Financial Planning & Analysis Manager for Asia Pacific from June 1994 to December 1996. Chee Wah Sim holds a Bachelor of Accountancy from the National University of Singapore, obtained in January 1990.