Kristin Nichols

Kristin Nichols is a seasoned marketing professional with extensive experience in higher education. Currently serving as Chief Marketing Officer at Massachusetts College of Liberal Arts, Kristin has also held roles as a Fractional Chief Marketing Officer and Marketing Specialist at the same institution. As the Founder and CEO of Nichols Higher Education, Kristin collaborates with higher education, secondary education institutions, and small businesses to create effective marketing plans and strategies. Previous positions include Senior Director of Marketing at Bryant University, where Kristin managed digital advertising and enrollment marketing, and Assistant Vice Chancellor of Marketing at the University of Massachusetts, leading key marketing initiatives. Additionally, Kristin was the Associate Director of Admission Marketing at Bentley University. Kristin holds a Master’s degree in Higher Education from Northeastern University and a Bachelor’s degree in English and Communications from Massachusetts College of Liberal Arts.