Annabel Bryson, MBA, is currently the Sales Director at MasterCard Dynamic Yield, where they connect innovative marketers from retail brands with technology that facilitates the creation and optimization of omni-channel marketing campaigns. Previously, Annabel served as Market Development Manager at Dynamic Yield and as a Sales Development Representative II at Emergent, LLC, where they managed deal activities for various U.S. government departments and received an award for outstanding contribution. They also gained experience as a Graduate Consultant at Heidrick & Struggles, analyzing brand strategy in the Behavioral Science market, and consulted for market entry strategies in Europe. Annabel earned a Bachelor of Science degree in Hospitality Administration/Management from the University of South Carolina-Columbia and completed a Master of Business Administration in International Marketing at Hult International Business School.
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