Elena Kireeva

Elena Kireeva is an accomplished marketing professional with extensive experience in B2B and B2B2C markets, currently serving as a Marketing Manager at Mastercard since July 2017. In this role, Elena has effectively positioned the Mastercard brand to resonate with business values and enhance its digital presence. Prior to Mastercard, Elena worked at Aspire Lifestyles as a Marketing Manager, overseeing brand representation in Russia and the CIS and managing global partnerships. Earlier career stages included significant marketing roles at Russian Standard Bank, American Express, and various FMCG companies where Elena developed and executed comprehensive marketing strategies, including ATL and BTL campaigns. Elena holds a Specialist degree in Marketing/Marketing Management from НГУ им.Н.Нестеровой and an MBA from Mastercard.