Pernilla Winberg Babtist

Pernilla Winberg Babtist is a seasoned marketing executive with extensive experience in global sponsorships and partnership models. Currently serving as Executive Vice President at Mastercard since March 2011, Pernilla leads the Priceless program, a cutting-edge global marketing and e-commerce platform, and manages a diverse team of over 50 professionals. Previous roles at Mastercard include Head of Priceless Cities Europe and Head of Marketing for the Nordic and Baltic regions. A Board Member at Reel Works since August 2020, Pernilla has also held account director positions at prominent agencies such as Jung von Matt and Saatchi & Saatchi, as well as co-founding Wide Audumbla. Education includes a degree from Stockholm University, completed between 1992 and 1995.