Sayward Proctor

Sayward Proctor is an experienced marketing professional currently serving as the Head of Marketing at Matrix Medical Network since February 2024. Previous roles include Vice President of Account Leadership at RAPP from June 2021 to February 2024, and Vice President of Brand Management at Everspring Inc. from April 2019 to May 2021, where data-driven strategies were implemented to generate leads for various educational institutions. Additional experience includes leadership positions in brand management and account direction across various companies, such as Health Brand Group and Hiebing, where strategic guidance was provided to clients including well-known brands like Baxter and Kellogg’s. Proctor began a career in marketing communications at UW Health and holds a Bachelor of Science degree in Consumer Science/Business/Marketing from the University of Wisconsin-Madison.