Matsmart
Ulf Skagerström has a wealth of experience in business development and strategy. Ulf began their career in 1994 as a Project Manager Internet and Key Account Manager at Katrineholms-Kuriren. In 1998, they became a Consultant at Paragram. In 1999, they were a Business Development Manager at DoubleClick. In 2002, they were a Business Development Manager at Adlink. In 2004, they co-founded Generate Sweden AB, where they were a Business Development Manager. In 2008, Expressen acquired Generate Sweden AB, and they became a Business Development Manager for digital media. In 2010, they founded PIER17, and in 2011 they co-founded Getonboard. Finally, in 2013, they co-founded Matsmart Scandinavia AB.
Ulf Skagerström attended Berghs School of Communication, where they studied Projectmanager RMI Berghs, and KTS, where they studied Technical Sales.
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Matsmart
Matsmart sells surplus food online. A major part would have been thrown away, due to packaging changes, short expiry dates or other reasons.