Mattel
Aly Lloyd is an experienced communications professional with expertise in public relations and brand management within the toy and lifestyle industry. Currently serving as the Associate Manager of Global Brand Communications for the Barbie & Dolls portfolio at Mattel, Inc., Aly previously held roles as a Senior Associate in the same department and as an Account Executive at Brilliant PR & Marketing. Earlier experience includes managing media outreach and public relations strategies at Goliath Games, where Aly contributed to positioning the company as a leading board game brand. Aly's background also includes various roles in communications, marketing, and event planning across multiple organizations, complemented by a Bachelor’s degree in Communications and Public Relations from Salisbury University.
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Mattel
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Mattel is a leading global toy company and owner of one of the strongest catalogs of children’s and family entertainment franchises in the world. They create innovative products and experiences that inspire, entertain and develop children through play. They engage consumers through their portfolio of iconic brands, including Barbie®, Hot Wheels®, Fisher-Price®, American Girl®, Thomas & Friends®, UNO® and MEGA®, as well as other popular intellectual properties that we own or license in partnership with global entertainment companies. Their offerings include film and television content, gaming, music and live events. They operate in 35 locations and their products are available in more than 150 countries in collaboration with the world’s leading retail and ecommerce companies. Since its founding in 1945, Mattel is proud to be a trusted partner in empowering children to explore the wonder of childhood and reach their full potential.