Francesca Forrester

Francesca Forrester is an experienced digital marketing professional with over a decade at Mattel, Inc., currently serving as the Director of Digital Operations. Francesca has a proven track record in empowering global teams, focusing on strategic product merchandising and quality digital shelf solutions. Previous roles at Mattel include Senior Manager of Ecommerce Operations and various customer marketing positions with a specialized emphasis on major retailers like Amazon and Target. Prior to Mattel, Francesca worked as an SEO Content Writer at The Search Agency and as a Digital Marketing Consultant, guiding ecommerce strategies for various brands. Francesca began a career as Charities Editor at GENLUX, showcasing charitable brands and initiatives. Education was obtained at FIDM.