Gina M. Larson

VP of Creative Strategy at MATTIO Communications

Gina is a skilled, design-driven storyteller. At MATTIO Communications, she revels in the creative process, contributing strong conceptual ideas that maximize impact for client communication projects and events.

Recently, she was Director of Marketing for Sapphire Digital, formerly Vitals. There, she managed corporate PR and directed content initiatives across multiple platforms and formats to drive sales and brand awareness. Gina also led corporate marketing and PR efforts at Answers.com. She has contributed articles to several national publications. In addition, she taught writing to students both in the U.S. and in Hong Kong.

As an age-group triathlete, Gina loves warm water swims, spends too much time on Zwift, and prefers the running company of her dog who never tires before she does. She received a Bachelor's in Journalism from the University of Massachusetts at Amherst, with a minor in Chinese, and holds a Master in Education from Simmons.

Timeline

  • VP of Creative Strategy

    Current role

  • Director of Events & Conferences