Yat Fung Lai

Yat Fung LAI is a seasoned Senior Art Director with extensive experience in the advertising industry, currently leading creative efforts on the Commonwealth McCann Global Team since January 2016, specializing in global asset development for brands like Chevrolet and General Motors. Previous roles include Regional Senior Art Director at MRM//McCann, where campaigns were developed for Enfagrow and Dettol across Southeast Asian markets. Yat Fung LAI has also held positions at WPP Team PG, Flexmedia, MCFiVA, and several renowned Hong Kong agencies, contributing to notable campaigns for clients including Procter & Gamble and McDonald’s. An educational background in Communication with a focus on Digital Graphic Communication from Hong Kong Baptist University complements this professional journey.