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McGRAW - A Revenue Operations Consultancy
- Weston Adwell
Weston Adwell has extensive work experience in marketing and sales roles. Weston is currently the Marketing Director at McGRAW where they are responsible for driving brand strategies and marketing campaigns for clients. Weston collaborates with a team to design customized strategies and implement campaigns to increase website traffic and sales.
Prior to that, Weston worked at Parallel as a Store Manager, where they achieved a significant increase in sales trends during the COVID-19 pandemic. Weston was promoted to this role after serving as an Assistant Store Manager Operations and Sales Team Lead.
Weston also has experience as a Marketing Manager at The McGRP International, where they developed and monitored benchmarks for social media programs, spearheaded successful promotions, and maintained the online presence of the company's brand.
Weston worked as a Non-Profit Consultant at LATAM Aid Foundation Inc., where they facilitated the development of the foundation's by-laws and organizational constitution, consulted on business processes, and initiated strategic marketing campaigns.
Additionally, Weston served as a Sales and Marketing Manager at BRL Trust - Leasing Division, where they developed sales objectives, forecasted sales quotas, and aligned company sales policies and strategies to maximize sales.
Furthermore, Weston founded and served as the President of Donation Brazil Inc., a non-profit organization focused on donating clothing and living supplies to the favelas of Brazil.
Overall, Weston Adwell has demonstrated a strong background in marketing, sales, and non-profit consulting, with a proven track record of driving successful strategies and achieving impressive results.
Weston Adwell earned their Bachelor's Degree in International Business from Florida International University. Weston attended the university from 2013 to 2017.
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McGRAW - A Revenue Operations Consultancy
Our clients are unique and so are our solutions. At McGRAW, we are a Revenue Operations Consultancy that recognizes every client is different with their own set of pain points and goals for their business. However, one commonality all our clients share is the need for RESULTS. In an industry that is constantly evolving, we believe traditional marketing to be an outdated approach. We improve our clients' sales through combining revenue operations and inbound marketing strategies that target customers and focus on the buyer’s journey for a holistic revenue generating strategy. What We Specialize In HubSpot Consulting: As a Hubspot Gold Solutions Partner with over 18 certifications, our team at McGRAW works to understand the goals and objectives of your company across sales, service, and marketing to create custom HubSpot consulting solutions to help you achieve them. Specializing in CRM integration and onboarding, our technical consultants handle your design and API to ensure alignment across other systems. Revenue Operations: At McGRAW, we believe in the philosophy of aligning your three key revenue teams – sales, marketing, and customer success. We develop, optimize, and execute revenue growth strategies to support holistic go to market strategies for scaling companies. Inbound Marketing: Utilizing HubSpot, we own the full integrated marketing approach, including digital campaigns, lead generation, content and SEO strategy, conversion optimization, PR, and paid media. eCommerce Solutions: Through website audits, landing page design and development, and store set up, McGRAW will help you develop your ecommerce strategy that ensures long-term growth. In 2009, The McGRAW agency started out as The McGRP International. Since then, McGRAW has continued with our core mission: to be effective lead generators, we also must be effective marketers, content creators, graphic designers and web developers.
