McIvor Marketing LLC
Heidi McIvor-Allen is an experienced marketing professional currently serving as Chief Marketing Officer at PsLoved since July 2023, where the focus is on revolutionizing gift-giving through an automated gifting assistant app. As a Founding Partner at Collective Heads since April 2022 and Owner of McIvor Marketing LLC since November 2020, Heidi specializes in personal, career, and business marketing services. Previous roles include Director of Automotive Marketing and External Digital Marketing Consultant at Local Marketing, Inc., where significant revenue growth was achieved, and Integrated Marketing Sales Manager at Entercom, focusing on integrated marketing solutions. Heidi has a Bachelor's degree in Applied Arts with a focus on Entrepreneurship and Marketing from Central Michigan University and has been involved in various marketing roles since 2007, contributing to community events, branding, and digital advertising strategies.
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McIvor Marketing LLC
I love this quote: “You can’t manage what you don’t measure.” At McIvor Marketing, we are here to help you Grow your business or personal brand, Evolve your marketing strategies, and Transform the way you do business with measurable ROI. Are you familiar with the Chaos Theory? It has been said that something as small as the flutter of a butterfly’s wing can ultimately cause a typhoon halfway around the world. By changing one thing (personally or professionally), you can change everything. Let’s change together through a holistic look at your marketing.