McKinsey & Company
Dar Shamsi is a seasoned professional in email marketing and audience development, currently serving as a Senior Manager for Email Subscriptions Strategy and Operations at McKinsey & Company since February 2025. Previous experience includes a role as Database Email Marketing Manager at Celonis, where the focus was on enhancing business performance through Execution Management Systems. Earlier positions include Senior B2B Email Marketing Specialist at Brother International Corporation, where responsibilities involved nurturing email programs, and Email Marketing Associate at Gympass, where an automated outbound marketing strategy was successfully developed. Initial experience as a Global Sales Executive at IRIS.TV provided insights into revenue enhancement for online video businesses. Dar Shamsi holds a Bachelor of Science degree in Labor Studies and Employment Relations from Rutgers University.
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