Jennifer (.

Vice President, Marketing & Business Development at McLaren Central Michigan

Jennifer has extensive work experience in the field of marketing and communications. Jennifer currently holds the position of Vice President of Marketing & Business Development at McLaren Health Care, which they started in March 2023. Prior to this role, Jennifer worked as the Director of Marketing Communications at McLaren Macomb Medical Center starting in February 2022. Jennifer also served as the Director of Marketing & Communications at McLaren Port Huron, starting in November 2020.

Before joining McLaren, Jennifer worked at Beaumont Health for a significant period of time. Jennifer started their journey at Beaumont Hospitals in 1995, initially working in various roles in public relations such as Employee Communications Supervisor, Public Relations Coordinator, Editorial Assistant, and Marketing Assistant. In 2006, they transitioned to the role of Communications and Publications Manager until 2009 when they became the Director of Marketing. In this role, they collaborated with senior leadership and other leaders to develop and implement strategic marketing and communication programs. Jennifer oversaw marketing communications functions and coordinated marketing activity across the organization. Jennifer also maintained the corporate identity and branding standards for the organization. Their role involved utilizing data-driven strategies and tracking ROI for marketing campaigns.

Jennifer earned their MBA in Marketing from Walsh College between 2005 and 2010. Prior to that, they obtained a Bachelor of Art in Speech Communication from Wayne State University, which they completed between 1990 and 2000. Jennifer attended Adlai Stevenson High School from 1989 to 1990, although no degree or field of study is specified.

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Timeline

  • Vice President, Marketing & Business Development

    March, 2023 - present

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