mdgroup
Alex Cheesman serves as the Head of Marketing at mdgroup since January 2024, overseeing the marketing department and multi-channel strategy. Previously, Alex held the same title at Skyelarke before its acquisition by mdgroup, focusing on enhancing clinical trial participation through technology. Alex has extensive experience in various marketing roles, including Freelance Marketing Consultant at The StartHub and Digital Marketing Manager at Global Sports, responsible for B2B and B2C marketing strategies. Early career roles included Marketing Lead and Senior Marketing Executive at Nova and Nova Growth Capital, where brand development for startups was a key responsibility. Alex also founded DISTINCT - THREADS, an online vintage clothing store, and served as a Social Media Strategist at RWinvest and Digital Marketing Executive at Sound Affects Music. Educational background includes a Bachelor's degree in Business, Management, and Marketing from Liverpool John Moores University.
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mdgroup
We’re on a mission to make life better for patients taking part in clinical trials around the world, and their caregivers. Our solutions focus on the four key elements of a successful clinical trial: recruitment, engagement, retention and trial outcomes. Combining our in-house technology platforms with 24/7 truly personalised patient care, we focus on creating remarkable patient experiences at every stage of the clinical journey. ‘Remarkable’ means going above and beyond to support patients in a way that works best for them and their lives. Whether that’s facilitating clinical trial participation in their own homes, supporting them to travel safely to and from study sites, or using technology to manage everything from expense reimbursement to telehealth, we work with our partners to support the protocol design that meets their patient’s needs. Understanding the complexities of the patient journey is paramount to advancing medicine, and exploring digital technology that enables better trial outcomes has never been more important. This all starts with putting patients first in clinical research. When you partner with us, your patients receive a truly remarkable service and your trial outcomes are better.