Hilal Merve Bekar

Hilal Merve Bekar serves as the Web Product Management Department Manager at MediaMarkt Turkey, where responsibilities include enhancing user experience for the website and app, leading cross-functional teams, and overseeing product development from design to post-launch analysis. Prior experience includes roles as E-commerce Product Owner at MediaMarkt Turkey, focusing on improving online sales and user experience, and as Growth Executive at Getir, where tasks involved analyzing customer behavior to drive growth. Additionally, Hilal held positions at Oriflame Cosmetics as Turkey & Africa Regional Digital & CRM Supervisor, developing CRM workflows and leading a team, and as Project Manager at Pixelplus, facilitating communication between brands and internal teams. Education includes a Bachelor's degree in Computer Education and Instructional Technologies from Marmara University and a certification from Econsultancy.